About DCP Agency

Establish Your Online Presence

Our goal is to aid in the growth of your business. The first aspect a visitor will notice about your website is its general look and feel. If your website doesn't look professional, the customers may assume that your business is not professional either. Having an attractive, unique website with excellent design will add credibility, thusly converting more visitors into actual customers. dcp agency takes pride in ensuring that every webpage of every website is designed with search engine optimization in mind. Everything from the Meta Tags to the bare website source code is meticulously scrutinized for SEO perfection. With a fully developed website that was built from the ground up to be search engine optimized, you will undoubtedly receive traffic generated from the search engines. The people visiting your website from the search engines are doing so because they themselves were already looking for a product or service that you provide. This means you will get more qualified traffic which equals more sales!

We work closely with our clients to ensure that only the best websites are produced. We begin the process by discussing your goals and objectives for the website. Then, we create the website each step of the way, together, from the bottom up. Regardless of the project size or complexity, we will put in the necessary effort and time that is needed to give you the results you deserve. It is because of this commitment, trust, and knowledge that we are able to form valuable, long-term relationships with each of our website and graphic design clients.

Web Development Process

Information Organization — This phase entails an examination of your site content, imagery, and other various raw materials that you plan to provide. This step is not creative, but organizational. The main goal of this step is to organize the site and create a "blueprint" for the site information architecture. A flow chart mockup will be presented for your approval before commencing the next phase.

Research & Strategy — In this step, we will identify the target audience and determine the tone, style, and personality that match accordingly. We will research your specific industry to ascertain (among other things) who are the market leaders, what will distinguish you from your competitors, and how your site can be effectively marketed.

Graphic Design & Invention — Having determined the competitive information, written content, and navigational structure, we then start applying this information. During this step, we will create a nonfunctional mockup of the websites homepage. With your approval, we will design and build the remaining pages, elaborating on the themes we previously established. As your website progresses, you will be able to examine new developments and leave comments by logging into our testing server.

Integrate & Test — Now the necessary functionality is integrated, tested, refined, and the website is checked for quality (clean HTML, unbroken links, proper form validation, ALT tags, meta tags and other quality checks). When the project meets internal expectations, we will arrange it for your final viewing, testing, and approval. This is where you can direct final changes before launch.

Website Launch — Transfer the website from our testing server to your production server and then you'll be live!

SEO: Search Engine Optmization

To reach the top, it requires constant effort and a lot of hard work. If you're looking for a company that offers a quick & easy solution or some search engine optimization "secret", you should go elsewhere because you will not find that here. We offer a proven process that yeilds immense results!

There are some larger companies that will charge a great deal more than us, and deliver much less. You call and speak with a salesperson who may know just enough about SEO to try and sell it to you. When you contact dcp agency you're not going to speak with some sales guy who doesn't really know this industry. You're going to speak with ME, the owner. Who do you want to do business with, a sales person, or a real expert?

On the other hand, there are also many smaller companies who will charge less than us. Those companies may also make promises they cant live up to. We research and choose thousands of keywords and keyword phrases that relate directly to your company. Most pay per click bid management campaigns start with as many as 3000 targeted keywords and keyword phrases.

SEM: Search Engine Marketing

More than 62 million Americans will submit searches on sites like Google, Yahoo or MSN. Almost 40% of their searches are specifically for local businesses like yours. Utilizing dcp agency' Search Engine Marketing services, you will be able to reach your customers at the exact instant they're looking for your services or products.

How? When your customers submit a search, they will see your ad next to the relevant search results on the major search engines. When a user conducts a search, they are showing an interest in that particular service or product. When your customers see your ad, they will click and proceed to visit your website because that's what they were already searching for. With our ability to display keyword-focused ads and your ability to decide how much you're willing to spend each month, the end result is a higher return on investment (ROI) for your advertising budget.

It is easy for you to get your business found when thousands of your potential customers are searching for you everyday. Take advantage of this great opportunity and allow us to introduce your business to future buyers today! "Search Engine advertising is the fastest-growing means of advertising in the world. It is growing at 8 times the rate of other forms of advertising and by 2009, it will be an 18 billion dollar industry."

Pay Per Click Bid Management

With all major search engines now using some form of pay per click (PPC) listings, it is critical to take advantage of this type of online internet marketing. Search engine marketing (SEM) is without a doubt one of the most essential form of online marketing today. Being correctly listed to a potential customer for a specific search query is the best way to draw in qualified visitors. No one is better prepared to handle your PPC bid management than dcp agency.

Pay per click bid management, if done correctly, offers one of the best ROI (return on investment) in online marketing. By individually tracking the effectiveness of each keyword and time of day, as well as the effectiveness of individual creative copy, you will quickly be able to turn PPC engine marketing into a viable, ROI based marketing campaign.

Running a PPC campaign can be extremely time consuming and if not properly managed, it can be very costly as well. dcp agency works with our clients to achieve theirIn cost per acquisition (CPA) targets.

By using the same methods and expertise we use for our own Search Engine Optimization (SEO), Pay Per Click (PPC), and Internet Marketing, dcp agency is able to establish the optimum keywords for your online ecommerce business and manage their individual click prices efficiently to provide you with the results you deserve. Thousands of dynamic factors affect the performance of SE advertising, creating a problem too complex for manual optimization. Maestro is the only solution to automatically detect and apply the appropriate factors when determining the best placement for each of your listings affecting overall campaign performance. dcp agency' PPC Bid Management system has increased our clients' profits by 15% up to 200% in the past! Contact us today to learn how we can help streamline your PPC Bid Management efforts.

Employment Opportunities

To join the ministry of artistry you must have the super-human ability to make any subject matter visually engaging, posses thick skin for the rare instance when a client hates your ida and thinks you're stupid, be able to pitch and defend your ideas, and understand that we win and lose as a team.

To join the build guild you must have the ability to sit and listen to the cockamamie ideas that the creatives stir up and calmly invent a solution that fits their needs. If something is impossible, you make it possible. Or, you come up with an even better solution.

We are always looking for inventive designers, developers, programmers, motion graphics artist, interns, and any combination thereof. Please forward resume/portfolio to cjohnson@dcpagency.com if interested!